Author: Erik Mickelson

Home Page

How to Administer Outside Sales Reps

Outside Sales Program Changes: Our internal administrative costs and time for Gary’s orders has exceeded our original projected costs. We currently do not have enough time and staff members to coordinate Gary’s orders.  We were all hoping for simple orders that would flow through 2 Bucks for Thread’s system. Gary’s […]

Home Page

How to file Paperwork

Is your embroidery shop a mess with paperwork. Here are some tips to file paperwork in your embroidery company. Art Approvals: Keep in the art approval file until it is no longer necessary to keep proof of a customer approval. Artwork: Original artwork should be filed in the customer file. […]

Home Page

8 Markets to Sell Embroidered Apparel

Are you trying to increase sales of  your embroidery company? Are you out of ideas of where to market? Here are 8 markets you can sell into. Schools Crew Sweat Shirts Knit Caps Hooded Sweats Team Emblems Tee Shirts“ award pins , emblems Sweat Pants Spirit Mugs Shorts fleece vests […]

Home Page

How to Sell Embroidery to Costco

Excalibur Order Processing System Northwest Embroidery proposes to establish a strategic relationship with the Costco Business Center in Fife to establish a beta test site for processing logo merchandise orders. The object is to make selling and delivering a completed logo merchandise order to the Costco Business member as simple […]

Home Page

Fun Pack and Catalogs

Giving is a great way Get Customer Acquisition Customer acquisition is extremely expensive in the custom apparel industry. On average you will spend $124.46 per new lead that turns into a paying customer. That customer on average will give you $550.00 in yearly sales. The great thing is the customer […]

Home Page

Employee Appreciation

Love your Employees Business owners need to love their employees that take care of their business. Owners need to empower employees to make the right decisions. NW Custom Apparel has 2 employees that have over 30 years of service. The reason the longevity was due to Jim Mickelson love and […]

Home Page

Buy 1 T-Shirt and get the 2nd Half Price

Buy 1 T-Shirt and get 2nd one 1/2 off Northwest Custom Apparel is promoting their direct-t0-garment t-shirts this spring by offering a buy 1 t-shirt and get the 2nd half price. The t-shirt is a 100% cotton 6.1 ounce combed cotton t-shirt.  The print on the front can have a […]